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Getting serious about Copyright

Think you can only get prosecuted for selling pirated copies of movies and books?  As I’ve written about in past articles, copyright infringement should be a real concern for companies that use the web. Do you think that you can sneak a few downloads here and there and nobody will be the wiser?  Here’s a news story from down – under that shows that companies are capable of stretching their legal arms across the globe to protect...
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Metadata and YouTube

Don’t know what metadata is?  Then this video is for you. Maybe you already made a video and posted it on YouTube.  After getting shares from your 100 Facebook friends, nobody else even knows this video exists.  Have you told Google and the other search engines about your video so they can share the word with the world? This short tutorial will give you an overview on how to set up your video’s metadata so search...
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Not getting enough leads from your Marketing Video?

by David Felder Let me ask you a question:  if you made a video to put on your website and nobody watches it, what was the value of the video?  If you’ve been following my posts over the past year, you know that my company’s focus is on content. In today’s post, I’m going to talk about the type of content that successful marketer’s are using. Taking a step back from the entire concept of...
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