by David Felder Why are you posting on YouTube? To generate leads? As a form of customer support? To aid your sales process? Or to show your friends how cute your cat is? Those are all valid uses for YouTube videos, but in this series of articles, we’re going to be focusing mainly on using YouTube (and other web video sites) for lead generation. There are a lot of things that could go wrong when you make and...Continue reading »
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by David Felder One of the most common tasks we face when working on Corporate videos is the need to incorporate PowerPoint slides into the videos. It seems like a great idea: the client, often taking advantage of their own graphics staff, can make the video graphics and save a whole bunch of money. As a video production company, having to use PowerPoint slides restricts many options we could normally offer clients for animating graphics...Continue reading »
by David Felder This is part two of a post from earlier this month. You can find part one by clicking here. Imagine that your car starts to make a funny noise. You have several choices about how to deal with it. Ignore the sound. Go to a local repair shop that does repairs on all types of vehicles. Go to a car dealer who is expert on your make and model of car. I...Continue reading »
by David Felder If I had a dollar for every time someone asked me to violate copyright laws to make their video, I’d be a rich man today. Or I’d be in a federal penitentiary. The problem isn’t that the world’s full of criminals. The problem is that many people don’t understand the laws. Basically, the idea behind copyright is that if somebody creates something, they are entitled to enjoy the financial benefits that their...Continue reading »