Today’s guest article is courtesy of Michael Foucault of Foucault Design and Imaging. Michael describes the four reasons your business doesn’t need to use web video: Keywords & phonebook ads work Bus ads are doing great You don’t need to connect with your customers Word of Mouth is getting you all the customers you need Read more on Michael’s blogpost at LinkedIn by clicking here. Related posts: Why Testimonial videos don’t work I’m not getting...Continue reading »
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by David Felder If you haven’t heard it already, the buzzword for 2015 is “Content Marketing.” However, Content Marketing is more than just a marketing phrase, it reflects a growing trend in advertising and lead generation. Until the rapid growth of the internet just a few years ago, consumers reacted well to the advertising model that was originally developed when television evolved in the 1950’s. An advertiser created mini-movies talking about their products. Sometimes funny, sometimes...Continue reading »